The necessity of meaningful KPI? Whether we like it or not we need to measure how well we (people managing websites) are doing, if we provide good service to community and internal publishing and advice. Sure we can measure a website visits pageviews and bounce rates... but it brings up larger question more visits are good, longer visits are good or bad? Who is the primary audience of council website?
Sharing of ideas about meaningful way of measuring how well we are doing.
Maybe in a way of poll and 10 min talk?
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